To register for the call, click this link:

SIX WEEKS TO LAUNCH

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What You’ll Learn On This Webinar

Even though most of you are starting to think about the festive period, did you realise there are only around seven weeks until that 1 January launch date, probably the best time of year to launch a product if you’re in the coaching industry. So if you want to make the most of that ‘new year, new you ‘ feeling in your clients, Nicola is going to show you how to create your first online product and get it all ready to launch in just six weeks.

Yes, really!

You see, Nicola has been helping coaches, consultants and trainers package up their expertise and deliver it online for a while now, and she knows a thing or two about getting it done and launched quickly. In this call she’s going to show you exactly what you need to do.

I’m a big fan of her online tool JigsawBox, and this call is a chance for you to see it in action as she shows you step-by-step how to create your first product, and, more importantly, the key to selling it!

In just 60 minutes, you’ll discover:

• Why packing up your expertise is the only way to HIT YOUR REVENUE TARGETS for 2011

• How to create an innovative and exciting product, EVEN IF YOU’VE NEVER DONE IT BEFORE

• A week-by-week guide for what you need to do IN THE NEXT 6 WEEKS to hit that lucrative January launch time

• Four easy ways to promote your product BEFORE YOU’VE EVEN FINISHED BUILDING IT

• Nicola’s favourite way to LAUNCH YOUR PRODUCT WITH A BANG in the New Year!

• And much, much, much more!!

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To reserve your spot, click this link:

SIX WEEKS TO LAUNCH

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Just get it done!

According to Nicola, it really doesn’t matter if you’ve never created an online product before – she’s going to show you how it’s possible in just six weeks. And the best way to get it sold too.  Spots are limited on this webinar, so don’t delay!  Go the link below NOW and be prepared to launch your coaching career on January 1!

SIX WEEKS TO LAUNCH

1. Use your email signature – include links to social media sites and a call to action!
2. Actually say your web address out loud when talking to people or introducing yourself.
3. Put your web and  social media sites on your business cards.
4. Sign up and include your business on Google Maps
5. Write articles and submit them to the article directories
6. Leave comments on other blog posts and social sites
7. Use your Twitter and Facebook updates – include your website or blog url
8. Create a viral PDF with links inside of it and give it away for free
9. Post videos to Youtube and include your full website url in the description area
10. Joint Venture (JV) with others and cross promote products

Simple list but very powerful when you actually start to use them.  Just start out slow – choose 5 and do them well.  You will be amazed at the results you start to see in a very short period of time.

What are some low cost, high impact strategies that you have used to improve your ROI and profits?

Mitch Meyerson has a new book launching Tuesday, August 24th – Success Secrets of Social Media Marketing Superstars This one book is jammed packed with powerful tips and strategies from some of the world’s great on-line social media marketers.  I encourage you to check it out – you won’t be sorry you did.

Success Secrets of Social Media Marketing Superstars

I got my hands on a copy of this book last week and read it straight through in one sitting – it is that good.  I have been involved in social media marketing for several years now and all of the information in the book is easy to implement, very practical, and will produce low cost and high impact marketing solutions for any kind of business.

Each superstar gives fabulous tips and provides links to resources, some even I didn’t know about – great stuff!  This is a must have for any small business owner trying to figure out how to get ahead in these tough economic times.  Social media marketing made easy!

Some of the topics discussed in the book are:

Creating Content People Care About: The Cornerstone of Social Media, Andy Handley

Social Media Marketing Success Qualities, Joe Comm

How To Communicate With Impact Using Social Media, Craig Valentine

Twitter: Your Power PR Tool For Attracting A Tribe of Raving Fans, Deborah Cole Micek

Facebook: The Essential Rules of Building a Large and Loyal Following, Mari Smith

plus many, many more!

A veritable goldmine of online social media marketing tips and strategies you can implement today.

Success Secrets of Social Media Marketing Superstars

If you don’t know who Jeff is…

Just trust me on this…

If you want to get more traffic, especially free traffic… then Jeff is the man you want to listen to.

His blog is jam-packed with killer traffic-getting tutorials, and the best part is…

They are free…

Watch the videos, download his Traffic-Getting Cheat Sheets and Checklists and learn the secrets to grabbing free traffic from the search engines and also the hottest social media sites like facebook and yotube.

Check out his newest video here (no email required):

Jeff Johnson’s Traffic Voodoo Secret revealed – Two for One Special!

Enjoy!

P.S.

Pay close attention to Jeff’s newest “Traffic Voodoo” video…

In it he reveals how you can get 3 months in his best-selling Underground Training Lab Coaching Club for free.

Thousands have paid up to $5,000.00 to join it, but you can get in for free.

Check out his newest video here (no email required):

Jeff Johnson’s Traffic Voodoo Secret revealed – Two for One Special!

P.P.S.

Better yet… I’m one of Jeff Johnson’s affiliates and he’s about to launch his best traffic-getting training program ever. If you join, and I think you should, I may get paid a commission. But if you do join his new Traffic Voodoo program on Monday you could also get his special “two for one” deal…

You get his Underground Training Lab Coaching Club for free when you join his new Traffic Voodoo traffic-getting training program on Monday the 29th.

So here’s my advice…

Watch this new video, grab all the great traffic-getting content on his blog for free, and get ready for Monday!

Here is Jeff’s newest video here (no email required):

Jeff Johnson’s Traffic Voodoo Secret revealed – Two for One Special!

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Unlimited Success Comes From Surrounding
Yourself With the Right People.

I stumbled upon the Association of Work At Home Women through a friend of mine and after taking a look at the site was really, really impressed with it. I think you will be too!

I’m sure there are many different ways that most of you could already call yourself successful; a good marriage… beautiful children… a good job… a college education… maybe you even have a successful business…

But chances are, you know there’s something more within you. After all, you are intelligent, industrious, driven… and you know you can accomplish anything if you set your mind to it.

But you are only ONE… and the truth is you can’t do it all alone.

Victor Hugo said, “There is nothing more powerful than an idea whose time has come.” Well, the time has come for you to live your dreams.

Now, you have access to the combined power, intelligence, and talent of thousands of women… just like you… from all over the world.

In fact, if Victor were alive today to see what we women have accomplished in the world, I think he’d have made another famous quote…

There is Nothing More Powerful than a Group of Women United In a Single Purpose…

…and with AWHW, that single purpose is YOUR success.

AWHW is dedicated to bringing you the power that only a group of women can. You’ll receive support and understanding that can only come from women who share your challenges.

Women like you who are working hard to build a business while struggling to manage the rest of their lives:

• Marriage
• Children
• Home
• Debt
• Health
• Feeling Alone

Just for a moment, think about your best friend or anyone you’re close to. How many times have you leaned on them? How many times have they given you moral or emotional support when the pressures of life have felt like they’re caving in all around you?

Or maybe they’ve given you ideas when you’re so buried in the mud you can’t think of a way out yourself…

Now imagine… a room full of “best friends” in business. Imagine having thousands of women ready to lend you a hand… to give you ideas… to give you emotional support.

That’s the beauty and the power of AWHW. It’s like a family of like-minded women all of whom know what you’re going through… who know the challenges of balancing business with life.

I highly encourage you to go check out the Association of Work At Home Women and stop trying to do it all by yourself!

TWEET THIS!

During the course of preparation for the presentation, I kept sensing that I was to talk about “The Promise, The Process and The Practical.”  Now, this is a little challenging, especially when everyone is thinking you are going to give them the ‘golden ticket’ to fund-raising. I kept hearing people refer to the workshop as “Joe is talking about finances.”  But, really, when you stop and think about it, what is the real definition of ‘Support’? Support can mean financial, but it can also be resources, and people too.

I am going to briefly describe what these are in this post, and then plan to develop each of them further for you in future articles.  Let’s begin by briefly stating what each one includes.

The Promise

What is the promise that God has given to you?  What vision has He instilled within you?  Can you easily recall and state your vision and mission?  Maybe it has been so long since you received the promise, that you have forgotten the true essence of it.  Each one of us have received a specific calling on our lives that we are destined to fulfill- albeit in business or the nonprofit & ministry world.  it is important to know what God has called you to do, because whatever He begins, he always brings into completion.  We will discuss in future articles how we are to receive the promise and what steps to take immediately.

The Process

Between receiving the Promise and seeing it fulfilled, there is a “process” that takes place.  This process has varying time lengths for different people, but one thing is for sure, God will use this time to prepare you for the actual fulfillment of your calling. This when you need to be faithful and obedient to what you have been called to do, even when it is unappreciated and a thankless job.  If we are obedient to what God has called us to, then God is responsible for the outcome.  He will teach you during this time all of the things needed to completely walk in your calling.  These lessons can then be re-purposed in your marketing efforts, communication about your work or ministry, and materials you produce.

The Practical

This phase is where you take all that you have learned and start applying it.  I will be getting into finer details in future articles and will provide templates and other tools that will be useful for applying what you have learned into creating product and profitable business or sustainable nonprofit.  The main elements required are a clear understanding of the business or ministry model, a marketing plan and funding plan.  Without these essential elements written down, studied and discerned, it is impossible to move forward in a positive direction.  The tendency without these is to go off on tangents or to just keep moving in circles, never achieving the end goal.

My hope is that you clearly know what you are good at, what you have been called to do, that you know where you are in the process and are learning from all of the experiences being provided, and that you will be able to effectively apply these lessons learned and principles to be the very best at what you have been called to do.

I would be very interested in knowing some of your challenges regarding raising support for your organization.

To your success!

Marketing is important for all companies. You need to make sure that potential customers recognize your company name and trademarks in order to increase your brand awareness. This is why it is important to be seen in every type of media consistently. Repetition is the key to good marketing so you need to increase your presence across various media. You need to use media such as television advertisements, magazines and newspapers so that everyone can see your business and your key messages. This can be a tricky task if you don’t have the experience of dealing with advertisers and understanding exactly what you are getting for your money and how you can measure its effectiveness. This is why you should use a marketing consultancy as they will have all of the skills and experience required to get you where you need to be. It is a great idea to use a local marketing consultant especially if your goal is a local market as they will have knowledge of the area and it will be easy to meet.

Another essential part of a marketing campaign is to have a strong presence on the Internet. When people hear about your brand through a TV advert or newspaper article, chances are they won’t investigate your company immediately. Most of the time they will look to the Internet for information which is why it is important to use SEO and pay per click advertising. These will allow you to be found for your company name in the search engines as well as for key phrases that relate to the sort of products and services your business offers.

If you are finding that you’re the one in charge of your organization’s marketing, public relations and advertising campaign as well as controlling the IT services and telecom services then you are already taking too much on. What you really need to do is find a good business consultant that can advise you on all of these issues. Professionals such as these will be able to take a lot of the time and stress out of fixing these problems. Business consultants already have years of experience that speed up the process and simply by looking at your business they will be able to tell you the areas you need to improve and make changes in. A good business consultant will be able to advise you on your telecom and IT systems as well as arrange hospitality meetings to help get you on your way.

Finally it is important as a business owner or managing director not to forget to learn. One of the common errors made by business owners is to become lazy and just get someone else to do it. This is bad as you need to always be learning about your industry developments so your company stays at the top of the industry. It also doesn’t harm to brush up on other basic skills. If you are someone who is often holding seminars, meetings or board meetings then you might want to look at improving these skills. presentation skills training will allow you to make the best out of any situation where you need to get an idea across to a large group of people. Even if it is a small staff meeting or if you are trying to sell your company’s services to a large conference hall, good presentation skills are vital.

Mark Hayward shares ten lessons he learned about launching a non-profit via social media. He offers some really good insight into what he went through in starting his organization.  Train for Humanity is an innovative new humanitarian project trying and generate some awareness and raise funds for folks who are facing a dire situation.

The two of the Ten Lessons Learned are recapped below:

1. Don’t wait to take action -  If you have an idea that you would like to pursue, do yourself a favor and GET started today.

2. It’s OUR cause –  Whether you’re looking to launch a business, product, or non-profit organization, it’s important to remember (and one thing I have certainly learned) that you always have to be educating the end user and your target market.

Read the full article at Train for Humanity – One Month After Launch: Ten Lessons Learned

OK, so you are experiencing an increase in visitors to your church. You see a lot of new faces and your greeters are telling you they are meeting a lot of people. However, you’re not seeing an increase in actual visitor cards being filled out. If those visitors never give you their information, you have no way of contacting them to engage them further.

That’s where a Visitor’s Packet can play a vital role in connecting further with your visitors. By including useful items along with information about your church or organization that reinforces your vision and mission, you can keep your message and branding in front of potential new member’s. Apart from the standard brochures and event postcards, here are some suggestions of things to include in a Visitor’s Welcome Packet.  To place an order for any of these items, or to discuss your particular need, please feel free to contact me.

Suggestions for your Welcome Packet …

1. Digital Media Download Cards – This is really hot! It is the most advanced gift available with multiple uses and applications. The visitor would receive the gift card at an event or service. To redeem the gift, the recipient would then go online to a custom branded website of your organization to redeem the phone minutes, music, ringtones, pizza, photo processing, movies, or other premium services. Pretty cool huh?

During the redemption process the visitor can provide any kind of demographic information that will be collected and stored in a database, accessible via the internet 24/7. You can collect name, address, email, etc. that can be used to re-engage them later through postal mail or email campaigns. Once the visitor inputs their information they are taken to the download page and can immediately download their gift. It really is quite simple and allows you to capture a lot of information that may otherwise just walk out the door.
Media Tree Group

2. Seeded Bookmarks and Notecards – Everyone loves bookmarks and cards! This inexpensive product is made from recycled paper with wildflower seeds pressed into the paper so when the recipient gets home and is through using the item, they simply plant it and flowers come up. Truly a memorable gift that keeps giving. Floral Promo Group

3. Video or DVD of your organization – These simple tools can show off the different programs and services you offer, and can be very interactive. We can arrange for videographers, or you can hire local ones, to come in and record your programs at work, video tours of the facility, or kids playing and learning. These have been quite useful in promoting various organizations and highlighting various programs. The video can be used as a promo piece on your website as well. EMG Design can custom design your CD or DVD cover as well as provide unique case designs and delivery options.

4. Refrigerator magnets – Need an inexpensive marketing option with “staying power”? According to a study at Purdue University, the average American visits their refrigerator 22 times a day. So, your magnetic promotional product offers you around 8,030 impressions on a consumer each year. That’s one of the lowest costs per impression of any item in our industry! These magnet’s are very affordable and can be custom designed o be any shape. Be creative and humorous! Think outside the box on what you could include.
The Magnet Group

5. Calendars – customized calendars always keep your information right in front of your audience. Several styles and sizes to choose from. Norwood Calendars

6. Coffee tumbler/travel mug – With the popularity of Starbucks and more and more churches allowing their people to come in with coffee, this is a great gift that will get used over and over again.
Norwood Drinkware or Leeds Worldwide

7. Journal books with pen – A great gift that encourages journaling. Most books allow you to place a page of custom information in the front highlighting contact information, times of service, etc. Journal Books or Spector Co.

8. Custom presentation folders – something classic to hold all the information you provide (the brochures, the policies, the flyers on programs, etc.) Navitor Folders

9. Tote bags – Something stylish to hold the various gifts and books that may be given away to visitors. Can be screen printed or embroidered. Gemline or Atchison by BIC Graphic

10. Books – Choose a good book that represents your purpose or a current sermon topic and give it away. With our connections into the publishing industry, we can get great discounts on book titles that can be passed along to clients. UNChristian and other titles in our book store.

We would be happy to assist you in determining what would be the proper ‘Visitor’s Packet’ for your organization.  To order any of these items, or to explore the other 750,000 possible options of imprintable items, simply provide us with the following:

1. Your artwork – Typically we need camera ready artwork, but we can work from just about anything like a JPG or BMP file.  The preferred camera ready art file is in an EPS format, which is typically generated from an Adobe Illustrator program.  Your graphic arts person will know what to provide, or we can convert your art into a usable format if it is not camera ready for a small nominal fee.
2. Your budget – How much money do you have to spend toward reaching and engaging these visitors?
3. Color scheme – What colors are in your existing logo or that are prevalent in your church or organization?  Typically, in order to save money, the artwork will be converted into one color artwork to be imprinted on a colored item.  Knowing what color preference you have helps us to zero in on a particular item to use.
4. Quantity needed – Typically most items have minimums (quantity of 100 or more) but it really just depends on the item.  Less expensive items tend to have higher minimums while moderately priced items allow you to order a quantity of 50 or less.  In some cases, we can get you ‘Less than Minimum’ pricing on specific items, this just depends on the manufacturer.
5. End result & demographics- What are you trying to achieve with this give-away item and what are the demographics of the end user – the visitor?

Every situation and order is different.  We strive hard to provide you with the very best solution, at the very best price, with the very best service!  Contact me today to get started in putting together your custom Visitor’s Packet now!